Facebook has apologised for a privacy breach involving its Beacon advertising program, as local advertisers and privacy advocates remain cautious about ads and social-networking websites. Beacon, launched last month, allowed Facebook to enmesh advertising into the online conversations of its users by revealing their purchases on third-party websites to their friends. But last week the company bowed to pressure from users and activist groups to make it easier to opt-out of the service.
Read full story on Australian IT