Revolutionary friend finding service offers cross-carrier
interoperability on five mobile carriers, as well as applications on
iPhone and Facebook
BOSTON --(BUSINESS WIRE)-- Today, with the release of a new version of Buddy
Beacon™, uLocate Communications introduced
the world’s most advanced location enabled
mobile friend finding service. With Buddy Beacon, users can choose when
to share their location, and what they are up to, with their friends.
Buddy Beacon is the first location enabled friend finding application
that is interoperable between multiple carriers.
In addition to cross-carrier interoperability, the Buddy Beacon platform
allows users to update their location and status on leading online
social networking sites, including Facebook. As a compliment to this
feature, uLocate has also unveiled a Buddy
Beacon application on Facebook. This functionality extends the Buddy
Beacon user experience beyond mobile devices.
“Historically, consumers who use mobile friend
finding applications have been limited to interacting only with other
users who share their same carrier,” said
Scott Ellison, VP of Mobile and Wireless Communications at IDC. “With
Buddy Beacon, uLocate has removed this limitation by providing a friend
finding product that transcends the single carrier barrier.
Additionally, the introduction of cross-platform functionality with
online services, such as Facebook, provides the potential for viral
adoption of the application. uLocate has clearly emerged as a leader in
the mobile friend finding space.”
“Helio has always been committed to providing
our members with innovative ways to communicate with their trusted
circle of friends,” said Greg Hayes, Head of
Convergence at Helio. “The new Buddy Beacon
experience provides better context for location sharing, enhances ease
of use and creates new occasions to publish location as a social
networking activity. We know that our members will benefit from the
enhanced capabilities that we have developed in conjunction with uLocate.”
“Consumer adoption of Buddy Beacon has been
remarkable. We are delighted to now offer the service across numerous
carriers and the iPhone,
as well as extend the service functionality to the web,”
said Walt Doyle, CEO of uLocate Communications. “Buddy
Beacon is a revolutionary application that offers a new way to interact
with your friends and keep them updated on where you are and what you
are up to. We plan to continually advance the functionality and
availability of the service in the months ahead.”
For more information, or to get Buddy Beacon on your phone, please visit www.where.com/buddybeacon.
About uLocate Communications Inc.
uLocate Communications is the
market leading developer of location based applications. In addition to
developing location based applications for strategic partners, uLocate
markets and operates WHERE™ and Buddy Beacon™.
WHERE is the leading location based
application platform that offers consumers access to a library of over
60 location based widgets on multiple operators in North America. Buddy
Beacon is the world’s largest mobile
friend finding solution that lets consumers leverage the power of
location based technology to connect with their friends. For more
information, please visit: www.ulocate.com.
uLocate Communications, Inc.
Dan Gilmartin, 
617-502-3100
VP
Marketing
dgilmartin@ulocate.com