Spam Matters More Than Security for Social Networkers
Traditional Networks More Restrictive
LONDON /PRNewswire/ -- Social networkers across Europe are three times more frustrated by spam
and advertising (36%), than the security of their personal information (11%),
according to research by Wadja, the mobile web, media and messaging service.
The research of 500 social networkers across Europe into mobile living
and mobile social networking also indicates that almost a fifth (19%) are
frustrated by not being able to contact their friends on other social
networks.
Alex Christoforou, Managing Director at Wadja comments: "Most social
networks are too restrictive, with applications and features designed to be
used by close circles of friends."
"Users are fed up with these barriers and will soon be able to take their
profile and friends from site to site to get the best tools and applications
on the web."
The research also indicates irritation with the amount of applications on
sites affecting usability, with social networkers citing profiles being too
complicated and taking too long to load (14%). Having too many games and
applications (7%) are also key concerns.
Other findings from the research into the mobile trends of the future
include: - 32% of social networkers believe mobiles will be used to alert
users to friends or family in the vicinity. - 17% believe they will be used
to take lessons and lectures. - Dating is the least popular, with only 5%
saying mobiles will be used for pre-date screening.
Notes to Editors
About Wadja
Wadja.com is a mobile web, social and media messaging service, managing
your communication from trusted sources. It enables users to set up their
unique mobile profile, meet new mates and keep in touch with old friends both
inside and outside the Wadja community; having full control on how other
people interact with them. Placing focus on providing an open, portable and
compatible platform, Wadja offers a variety of communication options, from
secure spam-free Email to global free SMS Text. Wadja is accessible on any
mobile web device, PC or notebook, from anywhere in the world.
Source: Wadja.com
For more information, please contact: Kate Mills or Emma Potter, Tel:
+44-(0)20-3043-4151
, Email: wadja@kaizo.net