SANTA CRUZ, Calif.--(BUSINESS WIRE)--Orkut, the social networking site from Google is used by twice as many
software developers in India than either MySpace or Facebook according
to an Evans Data survey of over 300 software developers in India. Indian
developers showed much more interest in social networking sites in
general than do developers in other parts of the world, and 73% of them
said they had used Orkut, as compared to 35% for Facebook and 32% for
MySpace.
"While Facebook has been heavily promoting its platform to developers,
Google's Orkut has quietly taken the largest share of developers in
India," said John Andrews, President and CEO of Evans Data Corp.
"Capturing mindshare with developers in fast growing emerging
development markets like India and Brazil gives them a strategic
advantage going forward in further cultivating this very important
community."
Google’s Orkut has become so popular with
developers in both Brazil and India that they have recently released new
domains specific to those countries.
Other highlights from this in-depth tactical marketing survey of over
300 software developers in India include:
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Technology or platform vendors are considered the most credible source
of information on emerging technologies by Indian developers.
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Almost half of all Indian developers, 47%, get involved with coding
contests
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Over half of Indian software developers are single, and are much
younger than their counterparts in North America or Europe.
About Evans Data Corporation
Evans Data Corporation provides regularly updated IT industry market
intelligence based on in-depth surveys of the global developer
population. Evans' syndicated research includes surveys focused on
developers in a wide variety of subjects.
Copyright 2008 Evans Data Corporation. All other company names, products
and services mentioned in this document are the trademarks and property
of their respective owners.