Search Socially! -- Social Search Engine Scour.com Launches, Offers Incentives to Search, Vote, Comment and Refer
Taps Web-wide Community to Hone Search Relevancy
SHERMAN OAKS, Calif.--(BUSINESS WIRE)--Blending the best of algorithmic and human powered search, Scour.com
launched today as a meta social search engine which encourages voting
and commentary on search engine query results called from Google, Yahoo!
and MSN. Scour fosters community- building and enables discovery through
user feedback, friends and groups while giving users control of the
search parameters needed for accurate results based on their preferences.
“Scour gives people a different way to search
by infusing the best search results available on the web, with a way to
benefit from the previous work and feedback of millions of searchers,”
said Daniel Yomtobian, president and CEO of Scour. “The
concept is not new, but we believe we can bring the elements together
better than some of the other engines have to date.”
Scour differentiates itself from other social search, ratings and
community sites in that it:
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lets users vote and comment on search results
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provides superior privacy control
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gives weight to preferred engines
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lets people redeem search points for VISA gift cards.
Scour pulls search results from the top three search engines. From there
it thrives on feedback to make the results ever more relevant. After
enough votes on results, a search result can rise or fall in ranking
which will make listings across all the engines more relevant on Scour.
Scour Rewards—How It Works
People can earn up to 4 points per search through a combination of
actions:
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Search – 1 point
-
Vote – 2 points
-
Comment – 3 points
-
Friend Referral – 25% of each friend’s
points
In one scenario, an average of 4.5 searches per day translates into $25
a year. Then adding in referrals with an average of three searches per
day for each user, 25 friends who sign up and use Scour could earn the
user an additional $100+ a year.
Yomtobian adds, “We’re
not trying to provide users with an alternative income, the Scour points
program is a way for Scour to reward the user for helping build the
community to refine search results beyond what the algorithms say.”
For a quick demo of the new site, check out the Scour How to video (http://youtube.com/watch?v=kWBI7F_bMQk).
ABCSearch, an Internext Media
Corp. company and the world’s largest
privately-held PPC search network,
acquired AfterVote.com earlier
this year.
AfterVote was previously named “Search Engine
of the Month” by ReadWriteWeb, was included
in the “Top 100 List of Alternative Search
Engines” by AltSearchEngines and named to PC
Magazine’s PCMag.com’s
list of “Top 100 Undiscovered Web Sites.”
ABOUT SCOUR.COM
Scour.com is a social search engine that bridges the gap between
algorithmic and human powered search. Scour rewards people for
searching, voting, commenting and referring friends. Launched in 2008,
Scour was previously Aftervote.com, which was acquired by ABCSearch, an
Internext Media Corp.company, in 2008. To learn more about Scour, visit www.scour.com.