CarsDiva.com Creates Social Media Network Site Aimed at Ford Flex Vehicle Enthusiast Niche
CARS, Inc. & CarsDiva.com’s Demetra Markopoulos Launch FlexFans.org to Support the New Crossover Vehicle Introduced by Ford Motor Company
PHILADELPHIA--(BUSINESS WIRE)--Demetra Markopoulos, real life Cars Diva behind CarsDiva.com,
has announced FlexFans.org.
The social network has been created specifically for consumer
enthusiasts, retailers, and manufacturers of the new Flex Crossover
vehicle, recently introduced by Ford Motor Company. Demetra got the idea
to develop a social network focused on a single product line after
visiting Ford’s corporate headquarters in
Dearborn. She met with key designers and product and marcom managers of
the Flex and returned with video interviews from her round table
discussion and product walk around.
“I’m convinced this
new crossover vehicle’s styling, creature
comforts and luxury will transform the market,”
says the CarsDiva. “Early consumers, designers
and retailers I’ve spoken with share my view
so I thought a bold, groundbreaking vehicle should have an equally bold
and groundbreaking network on the Web where Flex Fans can congregate,
talk about the Flex and discuss new innovations. For this reason I
created FlexFans.org
as the virtual Flex community and meeting place.”
Steve Amabile, General Sales Manager at Springfield
Ford in Philadelphia and early online enthusiast and participant in
web-based Flex forums agrees, “While I’ve
been participating as a resource in other online forums and sites
focused on the Flex, Demetra has introduced the first true social
network for Flex enthusiasts, complete with photos, video profiles,
blogs, public and private groups and 'Ask the Expert' wikis. It’s
the best social network available to those of us with something to
express about the Flex, or those who want to watch and learn more.”
Amabile added, “We were so excited about
CarsDiva’s new Flex site, we invited the
CarsDiva to our Flex introduction party in Philadelphia and she agreed
to attend.”
To further promote FlexFans.org
Markopoulos has attended Flex launch consumer events at Ford dealerships
in the Philadelphia area this week including Springfield Ford Wednesday
night, August 20th. She will attend McCafferty
Ford’s special Flex Consumer event Friday
night, August 22, 2008.
“I love a party, I love the new Flex and car
folks are my favorite people. I was thrilled to accept when several
dealers invited me to attend consumer event launch parties for the Flex,”
said Markopoulos.
Chris Bove, General Sales Manager of McCafferty
Ford in Langhorne, PA, agrees, “We’re
enthusiastic to introduce the Flex and wanted to throw a fantastic party
around the vehicle launch Friday, I’m certain
CarsDiva’s presence will enhance the occasion.”
Watch Video: www.carsdiva.com
About CARS, Inc.
CARS, Inc. is an
independent technology and services company, founded and managed by
automobile industry and technology veterans. The company is at the
forefront of delivering online network mass collaboration revolution
benefits to all sectors of the car realm as well as focused consumer
segments that interact with automotive design, manufacturing, sales and
service professionals.
CARS, Inc. is the first company to specialize in creating and
maintaining specialized social and professional networks and online
communities that speak to multiple major sectors of the automotive
industry. CARS, Inc. social/professional networks go beyond research,
media, or retail related Web sites, to give industry professionals and
consumers a way to translate the concept of online mass collaboration
into usable tools and techniques.
CARS, Inc. is dedicated to bringing the most advanced online
relationship building platforms to automotive industry professionals,
through specific market segment focus, ultimately dominating as the
number one online automotive community networking company in the world.