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The Root Launches “The Browntable” Blog

TheRoot.com (Business Wire) - 17 March 2009

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The Root Launches “The Browntable” Blog

A Daily Digest of Politics, Culture, and Controversy from Writers at The Root

WASHINGTON--(BUSINESS WIRE)--The Root, an online magazine featuring perspectives from prominent and emerging black thought leaders, today announced it has launched a political roundtable called “The Browntable,” a blog for smart reporting and analysis on politics, culture, media and the top arguments, amusements and provocations of the day.

Since its launch, The Browntable has added new voice and nuance to the political web. Washington reporter Dayo Olopade was one of the first to speak with environmentalist Van Jones, after he was tapped by the White House to join its new green jobs initiative. Politics and policy reporter Kai Wright wrote against the grain, criticizing Obama’s popular AIDS czar pick as “so 1996.” And political satirist David Swerdlick sounded off on the continued fallacy of the US war on drugs, the same week that Obama named a new drug czar.

“The Browntable allows The Root to inject important black voices and perspectives to the dominant political discussions in real time,” said Lynette Clemetson, Managing Editor of The Root. “We put an emphasis on moving the conversation forward with quick, witty, insightful takes that engage our diverse audience as well as anyone interested in pop and politics.”

Dayo Olopade, Kai Wright, and David Swerdlick will anchor the daily conversation, with regular contributions from other writers from The Root and well known political and media figures. Rep. Maxine Waters recently contributed a guest post in response to Wright’s call for more answers to the controversy swirling around the California politician’s relationship to Boston- based OneUnited Bank.

Olopade will focus primarily on politics, environment, religion and the Obama administration. Wright will focus on health care, the housing crisis and economic issues. Swerdlick will focus on the intersection of politics and pop culture.

To visit The Browntable, go to http://www.theroot.com/blogs/thebrowntable.

About TheRoot.com

The Root is a daily online magazine that targets the post-Civil Rights Generation with original, provocative commentary and analysis on politics, social issues and culture from a variety of perspectives. Dedicated to increasing the breadth and depth of black voices engaged in debate about the most important issues of the day, The Root is built on the strength of a robust and diverse group of contributors, and has an editorial sensibility that reflects the confidence and divergent world views of its audience.

TheRoot.com is owned by The Slate Group, an online publishing subsidiary of The Washington Post Company (NYSE:WPO) and can be found on the Web at www.theroot.com.

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