VideoEgg Expands Operations to Keep Pace with Tremendous Company
Growth
Opens New Office and Hires Experienced Advertising Sales Talent
SAN FRANCISCO--(BUSINESS WIRE)--VideoEgg, the rich media ad network for guaranteed engagement, today
announced it expanded its global sales team and opened a new sales
office in Atlanta. The new executives bring a diverse range of
experience to VideoEgg and further strengthen the company’s presence
across North America, the UK and Australia. Coupled with the Atlanta
office opening, the talent additions will help drive VideoEgg’s
aggressive growth plans for 2009 and beyond.
In 2008, the company achieved domestic revenue growth of 171 percent in
North America. This increase is reflected in the expanding reach of
VideoEgg’s network, which recently hit the milestone of 100 million
uniques, up from 85 million in November 2008. VideoEgg has now delivered
more than 1,200 campaigns for more than 300 leading brands.
“As media buyers and advertisers face increased pressure to deliver ROI,
they’re re-examining every dollar in their digital spend and becoming
laser focused on value,” said Matt Sanchez, CEO for VideoEgg. “As a
result, we’re seeing a drastic shift to performance-based advertising to
drive demand and awareness. Our remarkable growth in a flat market
reflects the clear need for accountability and value in today’s media
buy. VideoEgg is uniquely positioned to deliver an innovative approach
that lets advertisers engage with consumers in a valuable and measurable
way.”
The opening of VideoEgg’s seventh North American office in Atlanta
reinforces the company’s sales footprint and provides a more
comprehensive connection between its rich media ad solutions and
VideoEgg’s client base. The expansion also builds off VideoEgg’s
recently announced European headquarters and lays the groundwork for
continued global sales team growth.
As part of its current expansion, VideoEgg adds executives Sean Cauley
in Chicago, Katie Barrett in New York and Daryl Faulkner in Montreal.
Increasing its Southeast presence, the company also introduces Shelley
Gosney to lead the new Atlanta office.
Shelley Gosney joins VideoEgg as the Southeast sales manager and the
flagship member of VideoEgg’s new Atlanta office. Gosney has over 12
years experience in interactive media sales, previously as the strategic
sales director for Endemic Media, the online advertising sales firm for
American Express Publishing. Gosney was also the strategic sales manager
for DoubleClick’s Online Media Sales Division where she opened and
managed the company’s regional sales office in Texas.
“VideoEgg is incredibly excited to increase our presence not only
internationally but also with Shelley Gosney in the Southeast, as her
vast experience while working for Endemic Media and Double Click
perfectly fits our goal of delivering high-value rich media solutions to
brand marketers,” added Hess. “All our new executives have incredibly
relevant experience in the online media sales arena and extensive
contacts with leading global brands. We are well poised for continued
growth.”
VideoEgg is a unique advertising network enabling marketers to create
rich media experiences that guarantee and deepen engagement across top
social, video and gaming environments. The company’s model is changing
the way brands deliver advertising and provides the industry’s most
feature rich advertising experience. VideoEgg was recently recognized
with an ASPY award for its innovative cost-per-engagement (CPE) pricing
approach and accountable brand advertising platform. Puma, Coca-Cola,
Unilever and Mercedes Benz have all used VideoEgg to increase the amount
of time users spend with their brand content.
About VideoEgg, Inc.
VideoEgg is a new kind of rich media advertising network that guarantees
brand engagement. The network is composed of over 100 million uniques
across more than 400 leading video, gaming and social network sites as
well as social applications, bringing outstanding consumer reach and
engagement to its advertising partners. An advertising innovator,
VideoEgg was the first to commercialize interactive advertising overlays
onto video, an approach that is being widely adopted by the industry.
Founded in 2005 and based in San Francisco, with offices across North
America, in the UK and Australia, the company is privately held and
backed by August Capital, First Round Capital, Maveron, WPP and Focus
Ventures. For more information on VideoEgg, please visit http://www.videoegg.com.
Follow VideoEgg on Twitter: http://twitter.com/videoegg
AdFrames and VideoEgg are trademarks, servicemarks or registered
trademarks in the United States and other countries. All other brands,
names, or trademarks mentioned in this document are the property of
their respective owners.
Blanc & Otus for VideoEgg
Meredith Obendorfer, 415-856-5167
mobendorfer@blancandotus.com
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