Autonomy Celebrates a Decade of Automatically Detecting and Acting on Patterns in Information
Pattern Recognition Software Provides Executives with Leading Indicators of Change as They Emerge from the Global Recession
ORLANDO, Fla/PRNewswire-FirstCall/ -- GARTNER SYMPOSIUM
ITxpo 2009 -- Autonomy Corporation plc , a global leader in
infrastructure software for the enterprise, was founded on a simple yet
powerful premise - deliver a computing platform that enables computers
to see patterns in information the way people do. Founded by
world-leading researchers in pattern matching from Cambridge
University, Autonomy commercialized this technology a decade ago,
providing governments and corporations with the ability to
automatically detect and act on emerging patterns. As countries and
global businesses reinvent themselves in order to re-ignite growth,
Autonomy continues to deliver innovations that will usher in a new age
of pattern-based computing.
A recent report published by Gartner entitled Introducing
Pattern-Based Strategy states: "We live in a world of patterns --
competitive advantage and survival are about recognizing and acting on
patterns before others. Previous strategic planning models were
strained to seek changes, predict outcomes, adequately guide decisions
and assist leaders in defining governance models that embrace change.
Through a focus on pattern-based strategy organizations will move from
being 'reactive' to being 'proactive.'" The research note goes on to
say, "The environment emerging from the recession demands an increased
focus on detecting leading indicators of change, and on identifying and
quantifying risk emerging from new patterns, rather than obsessing over
lagging indicators of performance. In this way, we move from a world of
'sense and respond' to one focused on 'seek and act.'"(1)
The ability to match and recognize patterns in information is of
paramount importance as governments and companies look to navigate a
turbulent economy and position themselves for growth. Executives must
become proficient in identifying and acting on both anticipated
patterns - such as tracking the H1N1 epidemic - as well as
unanticipated patterns - such as identifying an unexpected new market
segment from social media analysis. The leaders that seek these
patterns, form models to visualize and understand them, and enable
their organizations to quickly act on these patterns will emerge as the
winners in the post-recession economy.
Autonomy brings advanced technology to executives looking to gain
competitive advantage by reinventing how they leverage information
through a pattern-based strategy. The company has hundreds of patents
in complex and advanced technology in the areas of pattern matching,
pattern recognition, probabilistic analysis, clustering, visualization,
eduction, time analysis, and sentiment analysis. Unlike legacy systems
that require complex modelling, manual programming and data integration
efforts, Autonomy's patterns technology automatically understands all
forms of information including social media, audio and video and
databases.
Today, thousands of customers rely on Autonomy to recognize and act
on patterns in a range of business applications. The following are some
examples of Autonomy pattern technology at work.
-- Social Media Sentiment - Autonomy Social Media Analysis allows
businesses to convert the dynamic conversations taking place on social
networks into actionable business opportunities. For instance, a
clothing retailer could identify a spike in positive chat about a
celebrity that is wearing one of their apparel items, and immediately
feature that piece of clothing on their homepage and launch campaigns
to a targeted audience interested in that celebrity and lifestyle.
This allows the retailer to immediately maximize the new revenue
opportunity, and deliver more engaging, relevant content to its
customer base.
-- Pricing Optimization - Autonomy's Optimost technology can run tests to
determine how quickly travel-related companies can raise prices as
business travel levels resume to pre-recession levels. For instance,
airlines, car rental companies, and hotels can determine how much they
can increase their prices through on-line testing of prices and offers
to business travelers.
-- Reputation Management - As the use of video continues to proliferate
on media, corporate, and social networks, the ability to instantly
understand and leverage this technology becomes increasingly
important. For instance, a corporation could use Autonomy's Virage
technology to automatically identify, transcribe, and understand
sentiment of a breaking news story that is being played out across
YouTube, Facebook, and traditional media outlets. By automatically
understanding how the business is being portrayed, the company can
adjust its response more quickly and appropriately.
-- Compliance and Regulatory Reform - Autonomy's policy management and
compliance software can help managers in regulated industries use
advanced pattern-identification capabilities to automatically detect
suspect behavior in email or phone conversations. For example, speech
analysis can identify potential risks to the business or its customers
when a call center agent in a credit card company fails to stay on
script with a new regulation. The company can then provide additional
training of contact center agents to prevent future incidents.
-- Government Regulatory and Intelligence Applications - Government
institutions around the world depend on Autonomy's pattern technology
in a variety of applications, including improving education,
regulatory oversight, and security for its citizens. For instance,
government security agencies use Autonomy's patterns-based technology
to automatically aggregate, analyze, route, and retrieve critical
information. Autonomy's technology analyzes and understands concepts
within text, video, and audio content to identify patterns and
automatically alerts the appropriate security personnel so they can
take action more quickly and effectively.
"We are entering an exciting new era in computing, in which
information technology is shifting from a simplified world of rows and
columns to one that delivers the type of comprehension and rich
understanding that humans are used to," said Mike Lynch, CEO of
Autonomy. "This patterns-based approach to computing is at the core of
Autonomy technology, and we have applied it across a wide-range of
applications and industries. A new class of business leaders will
emerge in each industry, in which enlightened organizations gain
competitive advantage by recognizing and acting on patterns before
other organizations do."
About Autonomy
Autonomy Corporation plc , a global leader in infrastructure
software for the enterprise, spearheads the Meaning Based Computing
movement. It was recently ranked by IDC as the clear leader in
enterprise search revenues, with market share nearly double that of its
nearest competitor. Autonomy's technology allows computers to harness
the full richness of human information, forming a conceptual and
contextual understanding of any piece of electronic data, including
unstructured information, such as text, email, web pages, voice, or
video. Autonomy's software powers the full spectrum of mission-critical
enterprise applications including pan-enterprise search, customer
interaction solutions, information governance, end-to-end eDiscovery,
records management, archiving, business process management, web content
management, web optimization, rich media management and video and audio
analysis.
Autonomy's customer base is comprised of more than 20,000 global
companies, law firms and federal agencies including: AOL, BAE Systems,
BBC, Bloomberg, Boeing, Citigroup, Coca Cola, Daimler AG, Deutsche
Bank, DLA Piper, Ericsson, FedEx, Ford, GlaxoSmithKline, Lloyds TSB,
NASA, Nestle, the New York Stock Exchange, Reuters, Shell, Tesco,
T-Mobile, the U.S. Department of Energy, the U.S. Department of
Homeland Security and the U.S. Securities and Exchange Commission. More
than 400 companies OEM Autonomy technology, including Symantec, Citrix,
HP, Novell, Oracle, Sybase and TIBCO. The company has offices
worldwide. Please visit www.autonomy.com to find out more.
Autonomy and the Autonomy logo are registered trademarks or
trademarks of Autonomy Corporation plc. All other trademarks are the
property of their respective owners.
Autonomy Editorial Contacts:
Randy Cairns Ian Bain
Autonomy (US) The Red Consultancy (US)
+1 408 953 7111 +1 415 618 8806
randy.cairns@autonomy.com ian.bain@redconsultancy.com
Edward Bridges David Vindel
Financial Dynamics (UK) The Red Consultancy (UK)
+44 207 831 3113 + 44 207 025 6529
edward.bridges@fd.com david.vindel@redconsultancy.com
(1) "Introducing Pattern-Based Strategy," Gartner, 7 August 2009
Source: Autonomy Corporation plc
CONTACT: Randy Cairns of Autonomy (US), +1-408-953-7111,
randy.cairns@autonomy.com; or Ian Bain (US), +1-415-618-8806,
ian.bain@redconsultancy.com, or David Vindel (UK), + 44 207 025 6529,
david.vindel@redconsultancy.com, both of The Red Consultancy; or Edward
Bridges of Financial Dynamics (UK), +44 207 831 3113, edward.bridges@fd.com
Web Site:
http://www.autonomy.com/
Read more