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Social commerce company LivingSocial opens in seven new cities

STAFF (SOCIAL MEDIA PORTAL) - 04 November 2010

LivingSocial to opens to businesses in Birmingham, Brighton, Bristol, Cardiff, Dublin, Liverpool and Newcastle


Social commerce company LivingSocial has today announced the launch of its social deals for local businesses in six new UK cities and one in the Republic of Ireland.

LivingSocial, which was named as the 25th most valuable start-up in the world by BusinessInsider behind Facebook, Twitter, Skype and LinkedIn, offers businesses a highly targeted campaign platform to bring local customers through the doors.  With today’s announcement, LivingSocial is now serving UK and ROI customers and businesses in already existing areas of London, Manchester, Leeds and Glasgow and new cities in Birmingham, Brighton, Bristol, Cardiff, Dublin, Liverpool and Newcastle.

LivingSocial logoLivingSocial runs daily deals on its platform from over 100 UK small and large businesses, including London Zoo, Marco Pierre White restaurants, Tony & Guy hairdressers and independent businesses offering a range of products and services including cupcakes, laser hair removal and paintball.

Peter Briffett, managing director of LivingSocial in the UK says, “Our business has a rich social commerce heritage and we understand how to get things moving on social networks, which is why our site gets more than 1.5 million more unique visitors than our nearest competitor.  This expertise enables us to offer local firms the opportunity to advertising their businesses to potential customers of the right target demographic in their city, creating word of mouth buzz and delivering repeat business for companies in a tough economic climate.”

The US based company says that it has delivered almost 30,000 paying customers to UK businesses and saved consumers more than £1.94 million since launching.  LivingSocial launched in the UK in June 2010 and is planning to launch in more UK cities before the end of the year.

Earlier this month, LivingSocial announced the acquisition of New York based travel company Urban Escapes, the company didn’t rule out further acquisitions in the future.

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