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Next Generation Salesforce CRM Integration by OneSource Offers Sales Professionals

infoGROUP (Business Wire) - 23 October 2009

Next Generation Salesforce CRM Integration by OneSource Offers Sales Professionals Unparalleled Ability to Progress Deals Through Their Pipeline

Offers Unique Capabilities to Help Sales Reps Quickly Qualify New Leads and Gain Valuable Insight

InfoGroup logoBOSTON--(BUSINESS WIRE)--OneSource Business Information Services, an infoGROUP company (NASDAQ:IUSA), is pleased to announce OneSource for Salesforce. As the first business information company to integrate with salesforce.com, OneSource has built on that experience to launch this next generation salesforce.com integration. No other information service for salesforce.com offers this unique combination of breadth and depth of company data, quick mash-ups of information right in salesforce.com views and the ability to import data on multiple companies and contacts all at once.

A new “quick profile” capability combined with automated matching enable sales reps to more rapidly qualify new opportunities by accessing critical company data such as revenues, employee size, industry information, key developments, and competitors’ right within their current saleforce.com views. Reps can also drill in to access more in-depth company information with a single click, such as executive bios, strategic initiatives, e-mail addresses, SWOT reports and financial data.

“We worked closely with sales professionals to develop this next generation service that’s unrivaled in the marketplace,” said Jonathan Levene, Product Manager, OneSource. “In addition to providing benefits to sales professionals, this solution also provides benefits to sales operations, IT and management by increasing the quality and completeness of data in a company’s CRM system and by providing robust access controls to protect critical data.”

Companies that want to test-drive this solution can sign up for a Free Trial of OneSource for Salesforce from the OneSource website.

About OneSource Information Services, Inc.

OneSource helps companies generate business faster by delivering actionable insight from information – driving sales, marketing, and research functions at thousands of leading companies around the globe. OneSource consolidates content from over 50 world-class suppliers, new media, and social networking sources to provide unparalleled data accuracy and information depth, delivered through the Web, CRM, enterprise applications, and portals.

OneSource is an infoGROUP company and is headquartered in Concord, MA, with offices located in North America, Europe, Australia, and Asia. For more information, visit www.onesource.com.

About infoGROUP

infoGROUP (NASDAQ:IUSA) is the leading provider of data and interactive resources that enable targeted sales, effective marketing and insightful research solutions. Our information powers innovative tools and insight for businesses to efficiently reach current and future customers through multiple channels, including the world’s most dominant and powerful Internet search engines and GPS navigation systems. infoGROUP headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127. For more information, call (402) 593-4500 or visit www.infoGROUP.com.

Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition. More information about potential factors that could affect the company's business and financial results is included in the company's filings with the Securities and Exchange Commission.

Contacts

infoGROUP

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Kelly Loontjer, 402-596-7574
Director of External Communications
kelly.loontjer@infogroup.com

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