More Social Media Innovators Choose Peanut Labs Alternate
Monetization
IMVU, ijji.com, Baby Gaga, Club Cooee Users Earn Virtual
Credits
Through Peanut Labs Media?s Discount Deals, Surveys, and Offers
SAN FRANCISCO--(BUSINESS
WIRE)--Peanut Labs, the only company that enables social media users
to earn
virtual credits through local discount deals, market research
surveys,
and offers, today announced partnerships with four social media
and
social gaming industry leaders.
?PeanutLabs is an incredibly innovative company in social
monetization.
Their service allows members of our online games portal to earn
GCoin
for use in our vast portfolio of hardcore games by simply
completing
surveys. PeanutLabs offers tremendous value to our community.?
IMVU, ijji.com, Baby Gaga, and Club Cooee join over
200
other online publishers and social media sites using the Peanut
Labs
Media Monetization Platform to monetize their social media
offerings and
extend safe, consumer-friendly deals to users.
By using Peanut Labs? turnkey platform, IMVU, ijji, Baby Gaga, and
Club
Cooee enable their users within virtual worlds, massively
multiplayer
online games (MMOs), and Facebook applications and games to earn
virtual
credits by purchasing Cherry Deals discounts from local and
national
brands, participating in Peanut Labs market research surveys,
engaging
with marketing offers, and providing direct payments. Peanut Labs
Media
provides the inventory of discounts, surveys, and offers from
which to
choose, and handles all billing and sales logistics, customer
support,
currency conversions, optimizations, and inquiry resolutions.
The announcement comes as users continue to express a preference
for
earning virtual credits in games and social networks without
participating in ?cost-per-action? (CPA) marketing offers. In a
November
survey of over 11,000 social media users, Peanut Labs found that
online
respondents prefer earning virtual goods by taking market research
over
accepting CPA offers by a margin of 2:1.
Peanut Labs
?We realize that alternate ways of monetizing social media and
online
gaming are a win-win both for our partners and their users. Our
top goal
is innovating monetization, like through our user-friendly market
research surveys. Alternate monetization is a vital part of this
ecosystem ? something our partners realize, too.?
?Ali Moiz, co-founder and Chief Operating Officer
Peanut Labs is a social monetization company that helps publishers
maximize their earning potential via virtual goods and currencies
offered through a mix of discount deals, market research surveys,
global
payments, and offers. In February, Peanut Labs launched Cherry
Deals,
the only way to earn virtual credits by buying discounts for local
and
national retailers. In early April, social networking giant
Facebook
introduced Peanut Labs? platform as one of the first three
alternate
ways for users to earn Facebook?s virtual currency, Credits.
Headquartered in San Francisco, CA, with offices in Seattle and
New
York, the company currently manages monetization for more than 170
million monthly website visitors. The company has won numerous
awards,
including the FAST Top 50 2008 ranking and the Advertising
Research Foundation's 2008 Silver Innovation Award. To
learn
more, visit www.peanutlabs.com.
IMVU
?IMVU members want IMVU Credits to buy virtual goods from the
world?s
largest catalog of over 3 million items. Peanut Labs gives our
members
ways to earn these credits, and it gives IMVU another stream of
revenue.
What makes it work is that Peanut Labs? surveys and Cherry Deals
discounts are so appealing to our members.?
?Kevin Henshaw, Director of Business Development
IMVU is an online community where members use 3D avatars to meet
new
people, chat, create and play with their friends. IMVU has reached
over
40 million registered users, 6 million unique visitors per month,
and an
annualized revenue run-rate of over $25 million, as well as the
world?s
largest virtual goods catalog of more than 3 million items, almost
all
of which are created by its own members.
Founded in 2004, IMVU is backed by venture investors Menlo
Ventures,
Allegis Capital, Bridgescale Partners and Best Buy Capital, and is
located in Palo Alto, CA. IMVU currently is hiring for a number of
positions. More information is available at www.imvu.com/jobs.
ijji.com
?PeanutLabs is an incredibly innovative company in social
monetization.
Their service allows members of our online games portal to earn
GCoin
for use in our vast portfolio of hardcore games by simply
completing
surveys. PeanutLabs offers tremendous value to our community.?
?Daniel Chang, Vice President of Business Development
ijji.com (www.ijji.com)
is the leading portal for hardcore online gaming. Owned and
operated by
Irvine, Calif.-based NHN USA, Inc., ijji.com launched in 2006 and
now
boasts more than 9 million unique registered gamers. The portal
hosts a
diverse suite of hardcore, fast-action free-to-play online games,
each
with an optional micro-transaction model.
ijji.com's portfolio includes the renowned online games Lunia,
GUNZ
The Duel®, SOLDIER FRONT?, DRIFT CITY?, the
massively
multi-player first-person shooter (MMOFPS) Alliance of Valiant
Arms,
and the fantasy MMORPG Soul of the Ultimate Nation. The
portal
soon will be home to multi-player online first-person shooter
(MOFPS)
titles including the Unreal Engine 3-powered game Huxley: The
Dystopia,
and the World War II-inspired thriller KARMA: Operation
Barbarossa.
Baby Gaga
?Peanut Labs is the only high-quality service with an
international
reach to offer our members a free and enjoyable way to gain
points. Our
users are typically pregnant or new parents, with limited
financial
resources, so the ability to earn credits without pulling out
their
credit card has been crucial.?
?Mara Mellin, co-founder
?Our community has tightened around members who become part of
survey
groups. They see it as a fun activity, an unexpected yet very
positive
outcome that would not have resulted from a direct payment
system.?
?Nick Halper, co-founder
Baby Gaga is an online community for expectant and new parents,
designed
to make pregnancy and parenting more fun and manageable. By
fostering an
online community for trading discussion and advice, Baby Gaga
seeks to
find viable solutions to the challenges facing the parents of the
future
generation.
More information is available at www.baby-gaga.com.
Club Cooee
?We like Peanut Labs as a monetization partner. Peanut Labs
surveys are
a clean and easy opportunity for the users of our 3D Chat
Messenger to
earn our virtual currency.?
? Stefan Lemper, Managing Director
Club Cooee is a 3D chat community whose motto is, ?Meet new
friends and
express yourself!? The small, free Club Cooee 3D Chat Messenger
client
depicts rooms, avatars, and 3D items within users? Windows
desktop,
enabling users to network online and interact within self-created
environments. Users can chat, watch movies, share pictures, listen
to
music, play together, and much more.
Founded in October 2007 in Kaiserslautern, Germany, by gaming
pioneers
Alexander Jorias and Ingo Frick, the company is privately funded.
More
information is available at www.clubcooee.com.
For Peanut Labs
Jonathan E Cowperthwait, 415-869-8579 x.712
jonathanc@spiralgroup.comRead
more