Bethenny Frankel and Beloved Pup, Cookie, Host Manhattan Puppy Hour
Tweetup for Puppy Tweets?
NEW YORK--(BUSINESS WIRE)--Television personality, chef and best-selling author, Bethenny Frankel
introduced Mattel?s newest gadget ? Puppy
Tweets? ? an electronic dog accessory that allows people to follow
their dog?s everyday activities via Twitter®. The wooftastic
event attracted passionate Manhattan dog lovers to the trendy pet
boutique, Trixie + Peanut, where Bethenny and Cookie demonstrated how
people and their pets can connect on Twitter using Puppy Tweets?.
?Like
Bethenny Frankel, we understand how hard it is to be away from your dog,
so we have created a fun novelty gadget that keeps people and pups
connected anytime, anywhere.?
?Puppy Tweets is for people who are passionate about their dogs and
social media,? said Susan Russo, Marketing Director, Mattel Games. ?Like
Bethenny Frankel, we understand how hard it is to be away from your dog,
so we have created a fun novelty gadget that keeps people and pups
connected anytime, anywhere.?
Housed in a circular dog tag, Puppy Tweets? uses motion and sound sensor
technology that relays messages about a dog?s activities to their
Twitter account, setup by the owner. Once connected, the new gadget
transmits humorous tweets, based on a dog?s level of activity. Puppy
Tweets? is available now at major retailers.
For more information about Puppy Tweets?, visit www.PuppyTweet.com.
Puppy Tweets? can be found on: Facebook: http://www.facebook.com/PuppyTweets
and Twitter: http://twitter.com/puppy_tweet.
MAT-R
About Mattel
Mattel, Inc. (NASDAQ: MAT) (www.mattel.com)
is the worldwide leader in the design, manufacture and marketing of toys
and family products. The Mattel family is comprised of such best-selling
brands as Barbie®, the most popular fashion doll ever introduced, Hot
Wheels®, Matchbox®, American Girl®, Radica® and Tyco R/C®, as well as
Fisher-Price® brands, including Little People®, Power Wheels® and a wide
array of entertainment-inspired toy lines. In 2010, Mattel was named as
one of FORTUNE Magazine's "100 Best Companies to Work For" for the third
year in a row, and was ranked among Corporate Responsibility Magazine?s
"100 Best Corporate Citizens." Mattel also is recognized among the
"World's Most Ethical Companies." With worldwide headquarters in El
Segundo, Calif., Mattel employs approximately 27,000 people in 43
countries and territories and sells products in more than 150 nations.
At Mattel, we are "Creating the Future of Play."
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