Social Commerce Site ShopSquad Debuts at LAUNCH
First-of-Its-Kind Shopping Experience Provides Real-Time Advice for Consumers
SAN FRANCISCO, CA--(Marketwire) - LAUNCH -- At
the first LAUNCH conference today, ShopSquad debuted a new platform to
connect consumers to other consumers for shopping advice. The free
service brings together shoppers and product advisors through live video
chat and guided browsing for the best product advice.
When searching for a product on ShopSquad.com, users are
presented with a list of advisors based on factors such as community
ratings, product expertise, and language. The ShopSquad platform then
enables real-time video chatting and a co-browsing experience where the
advisor can guide users directly to a recommended product at one of
hundreds of affiliated stores. Anyone with product knowledge can be an
advisor on ShopSquad, and advisors can earn commissions if a shopper
buys a suggested product.
"ShopSquad frees consumers from the tyranny of choice
online," said Charles Katz, CEO of ShopSquad. "Until now, consumers
primarily sought advice by looking at product reviews of questionable
quality written by anonymous people. ShopSquad fills the void by
connecting buyers and advisors via live video chat during the decision
making process, creating a rich, interactive and educated experience."
After extensive development of ShopSquad's patent-pending
technology and advisor community, today ShopSquad is releasing its alpha
site and will focus on the $3 billion US market for online baby
products. For the full ShopSquad experience, sign up at www.shopsquad.com.
About ShopSquad
ShopSquad is a social commerce platform for
consumer-to-consumer shopping advice via live video chat. Using
patent-pending technology, ShopSquad brings together shoppers who need
product advice and a community of advisors ready to answer their
questions. To learn more about ShopSquad, please visit www.shopsquad.com.
About LAUNCH
LAUNCH is a newsletter and conference focused on
startup companies, and the venture capitalists and angel investors who
fund them. LAUNCH was founded in November of 2010 by serial
entrepreneur, angel investor and writer Jason McCabe Calacanis.