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CrowdControlHQ - The Higher Education Sector Should Look to Communicate Its Message across Social Media Accounts

CrowdControlHQ (Business Wire) - 17 June 2011

CrowdControlHQ: The Higher Education Sector Should Look to Communicate Its Message across Social Media Accounts from a Single Source

LONDON--(BUSINESS WIRE)--With social media use continuing to grow year on year, CrowdControlHQ, providers of a dedicated social media monitoring tool, believe the higher education sector ought to look towards social media to help communication between the educational body and its students.

?Whilst easing the method of conversing with the students, the system can also be used to action any concerns that students may have. The system will enable the education body to act upon student wishes to maintain their satisfaction at the university.?

Given the nature of the sector, the use of social media appears a great method for keeping in contact with students enrolled at a specific institute. With the average age of students enrolled at universities to sit within the low teens and early twenties, this is an age group which has on the whole fully embraced social media. With students using social networks to connect with new friends at university, organise events and keep in touch with older friends, the majority of university students are likely to possess a social media profile.

Such popularity exemplifies why social networks present such a viable market for higher education institutes to connect with their students. Each educational department could set up a dedicated profile which could then be used to help contact students. Students could then be advised to like or follow the page to ensure they stay up to date with the latest news and updates, although this wouldn?t be the only method of contact.

The university could then implement a dedicated social media tool to help manage these different pages from a single access point. Through such software, a university could send out messages across multiple profiles and networks if required, easing the process of conversing with students. The software can also be used to monitor student activity, flagging up any potentially damaging posts and messages from social network users.

James Leavesley, co-founder of CrowdControlHQ, said: ?Dedicated social media management software presents higher education institutes with a great opportunity to stay in contact with a number of students across multiple social networks.

?Whilst easing the method of conversing with the students, the system can also be used to action any concerns that students may have. The system will enable the education body to act upon student wishes to maintain their satisfaction at the university.?

For more information about the CrowdControlHQ online reputation management software visit www.crowdcontrolhq.com

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CrowdControlHQ

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Philip Keightley
01858 411600
Philip.keightley@punchcomms.com


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