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65 items have been tagged adobe

Press Release

Ad Costs Rising as Brands Battle for Limited Customer Attention

Ad Costs Rising as Brands Battle for Limited Customer AttentionSearch advertising cost increase outpaces rate of inflation by 450%Mobile ad investment in Europe continues to growEuropean consumers sensitive to advertising, but open to personalisation LONDON, UK ---- The growth of online audiences seems t...

Press Release

Adobe Advances Integration of Big Data with Creative Content

Adobe Advances Integration of Big Data with Creative ContentNew Connections Between Adobe Marketing Cloud and Creative Cloud Simplify Process from Creation to DeliveryLONDON — At Adobe Summit Europe, the company’s annual digital marketing conference in London, Adobe (Nasdaq:ADBE) today unveiled advances ac...

Press Release

Adobe Advances Programmatic Advertising with New Dynamic Creative Technology

Adobe Advances Programmatic Advertising with New Dynamic Creative TechnologyAdobe Acquires Tumri from Collective to Bolster Adobe Media OptimizerLONDON — At Adobe Summit Europe, the company’s annual digital marketing conference in London, Adobe (Nasdaq:ADBE) today announced it has acquired the Tumri advertising technology...

Press Release

Adobe Advertising Cloud Gets “Creative”

Adobe Advertising Cloud Gets “Creative”Marketers continue to be challenged by siloed creative and media processes as well as disparate systems and platforms.  At Adobe Summit, Adobe today debuted several additions to Adobe Advertising Cloud, part of Adobe Experience Cloud, designe...

Press Release

Adobe Announces Commerce Capabilities for Web Experience Management

Adobe Announces Commerce Capabilities for Web Experience ManagementAdobe Announces Commerce Capabilities for Web Experience ManagementOptimized Shopping Experiences Now Available Across Web, Mobile and Social Media ChannelsAdobe Digital Marketing Summit EMEA 2012LONDON--(BUSINESS WIRE)--Adobe Digital Marketing Su...

Press Release

Adobe Announces New Data Science Capabilities

Adobe Announces New Data Science CapabilitiesLONDON, Adobe Summit EMEA, United Kingdom ---- Today Adobe unveiled new data science capabilities across Adobe Creative Cloud, Adobe Document Cloud, and Adobe Marketing Cloud to help brands deliver the best possible experience at the right time to...

Press Release

Adobe Campaign Makes Real-Time Personalised Engagement a Reality

Adobe Campaign Makes Real-Time Personalised Engagement a RealityNew Triggered Journeys capability advances Customer Experience Management (CXM) for marketersLONDON ---- Today, Adobe announces a new, industry-first capability called Triggered Journeys in Adobe Campaign, the company’s email and cross channel mar...

Press Release

Adobe Collaborates With Amazon To Accelerate Growth for Third-Party Merchants

Adobe Collaborates With Amazon To Accelerate Growth for Third-Party MerchantsBranded Stores for Amazon Sellers, Built on Magento Commerce, Becomes Merchant Solution for Standalone StorefrontsLondon, UK ---- Today, Adobe (Nasdaq: ADBE) announced Branded Stores for Amazon Sellers, a new offering available through Magento Com...

Press Release

Adobe Completes Acquisition of Efficient Frontier

Adobe Completes Acquisition of Efficient FrontierAdobe Completes Acquisition of Efficient FrontierLeading Digital Ad Buying and Optimization Platform Enhances Multi-channel Campaign CapabilitiesAdobe Digital Marketing Summit 2012SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe Systems Incorporated (Nasd...

Press Release

Adobe CQ Offers New Social Communities Capabilities

Adobe CQ Offers New Social Communities CapabilitiesAdobe CQ Offers New Social Communities CapabilitiesHelps Digital Marketers Better Engage Customers across Owned Digital ChannelsAdobe Digital Marketing Summit EMEA 2012LONDON--(BUSINESS WIRE)--Adobe Digital Marketing Summit EMEA — Adobe Syste...

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