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DigitalFlashNYC Chooses Watchitoo to Multistream PopSci Live Event

Watchitoo (Businesswire) - 29 September 2010

DigitalFlashNYC Chooses Watchitoo to Multistream PopSci Live Event

Popular Science and DigitalFlashNYC to Host One-of-a-Kind Interactive Digital Tech Event on September 30

NEW YORK--(BUSINESS WIRE)--Watchitoo, a leader in real-time social collaboration, has been selected by DigitalFlashNYC as the multistreaming provider for PopSci Live, set to take place on September 30 at 6:30 p.m. EDT. The event, hosted by Popular Science, will showcase the future of consumer electronics – ranging from phones and cameras to next-gen 3D televisions.

“This is our third collaboration with DigitalFlashNYC and we are seeing tremendous attendance and interest in these events. It is clear that the market is ready for a new level of interactivity online.”

"Popular Science is committed to delivering our content to consumers however and whenever they'd like to access it," said Michael Gallic, associate publisher, marketing for Popular Science. "Watchitoo is proving to be a valuable partner by providing us with another great opportunity to deliver on the promise by using their multistreaming capabilities for the new PopSci Live event."

For those that are unable to attend the PopSci Live new product preview party in-person, Watchitoo will be multi-streaming all of the action live, including the introductions of new 3D, mobile and music gadgets, and a Q&A with Popular Science Deputy Editor Jake Ward. Television personality Vanessa Rae (@Vrageous) will host the online event and will interview Popular Science writers, bloggers, and tech industry influencers on the Watchitoo Virtual “Green” Carpet. Guests will discuss the types of new gadgets we can expect to see and how they translate into trends for 2011 and beyond. Access to Watchitoo’s multistream of the event can be purchased on the PopSci Live Eventbrite page for $3.99.

“Static online events are no longer acceptable. The consumer wants to interact, be involved and actively participate. Being a part of PopSci Live allows Watchitoo to leverage its multistreaming capabilities to do just that,” said Rony Zarom, CEO of Watchitoo. “This is our third collaboration with DigitalFlashNYC and we are seeing tremendous attendance and interest in these events. It is clear that the market is ready for a new level of interactivity online.”

“DigitalFlashNYC is excited to be partnering again with Watchitoo. Using their fantastic technology will allow the PopSciLive event to be brought to an even wider audience,” said Laura Mignott, co-founder and president, DigitalflashNYC.

Watchitoo allows users to interact with others via web cam and chat while collaborating in real time. This all takes place in a synchronized environment within the web browser. Key features of the Watchitoo platform include high-def recording/archiving, screen-sharing, real-time moderation, “hand-raising” to pose questions, white-boarding, text/video chat, full Twitter integration, and direct Facebook posting.

Programming on Watchitoo can be made open to the public or private for a specific audience. Watchitoo is ideal for internal enterprise business meetings, panel discussions, live performances, education, political campaigning, media broadcasting, or any situation where a group of geographically dispersed individuals needs to collaborate quickly and easily while sharing media.

About Watchitoo

New York-based Watchitoo provides an embeddable, live multistreaming platform that allows multiple participants to see and hear one another in real time, collaborate around any form of rich media, and be viewed by an audience scalable into the thousands. CEO Rony Zarom founded Watchitoo Inc. in January 2007 and is also the founder and chairman of Decima Ventures.

About DigitalFlashNYC

DigitalFlash NYC is about bringing together a unique cross section of digital savvy taste makers and trendsetters for drinks and conversation. DigitalFlashNYC produces boutique networking events that give you the opportunity to meet the people that you didn't know you needed to meet. We also feel it's important to give back, so we give a portion of our event proceeds to The Young Women's Leadership Network.

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